Donovan Data Systems has been at the forefront of the advertising industry for over 40 years We're the industry standard because we offer unequalled service and support , innovative technology and lowest cost of ownership, backed by the intellectual capital accumulated from working in close partnership with our clients over the past four decades.
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<h2>1967</h2>
<p>Michael Donovan founds Donovan Data Systems in New York</p>
<p>First Super Bowl watched by more than 20 million US homes</p>
<p>Most TV broadcasts are in color</p>
<p>Carat founded</p>
<h2>1969</h2>
<p>600 million people worldwide watch live TV pictures from the moon</p>
<h2>1971</h2>
<p>DDS acquires its first IBM 360 mainframe</p>
<h2>1972</h2>
<p>DDS launches Spotpak</p>
<p>DDS expands into UK - JWT is its first client</p>
<p>Time, Inc establishes first cable network, Home Box Office (HBO)</p>
<h2>1974</h2>
<p>DDS launches Printpak</p>
<h2>1975</h2>
<p>Bill Gates founds Micro-Soft (later Microsoft) in Albuquerque</p>
<p>Sony releases the Betamax home videocassette tape recording format </p>
<h2>1976</h2>
<p>Apple Computer founded in Cupertino, California</p>
<p>JVC introduces VHS videocassette</p>
<p>DDS launches Prodpak</p>
<h2>1977</h2>
<p>DDS launches Accpak</p>
<p>Canada office opens as Harris Donovan Systems</p>
<h2>1979</h2>
<p>Gulf %2b Western sets a record for the costliest periodical ad, with a $3.2 million ad in Time magazine</p>
<h2>1981</h2>
<p>IBM introduces its personal computer using Microsoft DOS</p>
<p>Ted Turner founds Cable News Network (CNN), the first round-the-clock, all-news network</p>
<h2>1982</h2>
<p>MOS Technology introduces the best-selling personal computer of all time, the Commodore 64</p>
<h2>1983</h2>
<p>The final episode of M*A*S*H sets a viewing record with a whopping 125 million homes</p>
<h2>1985</h2>
<p>DDS opens LA office to better serve West Coast clients</p>
<p>DDS collaborates on standards for electronic invoicing</p>
<h2>1986</h2>
<p>Omnicom Group formed from merger of DDB Needham and BBDO</p>
<h2>1987</h2>
<p>WPP Group founded</p>
<p>DDS opens Dusseldorf office</p>
<h2>1988</h2>
<p>Cable reaches 48 million US homes</p>
<p>Adserve becomes part of Donovan Data Systems group</p>
<h2>1989</h2>
<p>DDS founds Talent Partners</p>
<p>DDS opens Chicago office</p>
<h2>1990</h2>
<p>Tim Berners-Lee credited with inventing World Wide Web</p>
<p>DDS participates in TECC discussions for transacting cable business electronically</p>
<h2>1994</h2>
<p>Jeff Bezos founds amazon.com, now the largest US online retailer</p>
<p>DDS France opens in Paris</p>
<h2>1995</h2>
<p>DDS releases Stereo graphical interface for mainframe applications, replacing the green screen</p>
<h2>1996</h2>
<p>Super Bowl between Dallas and Pittsburgh gets 94.1 million viewers</p>
<p>DDS and Harris Media develop the DARE eBusiness protocol, the gold standard for media buying agencies</p>
<h2>1998</h2>
<p>DDS begins operations in Dublin, Ireland</p>
<p>DDS opens office in Edinburgh, Scotland</p>
<h2>1999</h2>
<p>Harris Donovan Systems renamed Donovan Data Systems Canada</p>
<p>First hard disk-based digital video recorders ship</p>
<h2>2002</h2>
<p>Sony produces its last Sony Betamax </p>
<p>Havas Advertising becomes Havas</p>
<p>DDS acquires MediaOcean media sales system. NBC is its first client</p>
<p>Following Enron and WorldCom scandals, Sarbanes-Oxley Act makes public company executives responsible for financial returns</p>
<h2>2004</h2>
<p>Launch of MedBuyer TV application for Germany</p>
<p>Mark Zuckerberg, a Harvard sophomore, launches Facebook for Harvard students</p>
<h2>2005</h2>
<p>Nielsen introduces the Local People Meter (LPM), recording audience demographic information electronically and continuously</p>
<p>DDS installs MPLS network for faster client connectivity</p>
<p>Arbitron conducts first trial of Portable People Meter (PPM), in Houston</p>
<h2>2006</h2>
<p>DDS develops BrandOcean, for agency workflow</p>
<p>Twitter, the real-time short messaging service, created in San Francisco by Jack Dorsey</p>
<p>DDS launches MediaExplorer for UK buyers</p>
<h2>2007</h2>
<p>DDS enables electronic cable changes, synchronizing the buyer’s schedule with actual network inventory</p>
<p>GroupM signs with Donovan Data Systems</p>
<p>Univision, the leading national Hispanic rep, signs with MediaOcean</p>
<h2>2008</h2>
<p>DDS celebrates 40 years serving the advertising industry</p>
<p>Fox Sports Network selects the MediaOcean sales management system</p>
<p>Interpublic Group (IPG) Mediabrands division (Initiative and Universal McCann) signs with Donovan Data Systems</p>
<p>The Interactive Advertising Bureau (IAB) establishes a working group to define standard definitions and processes, to reduce discrepancies and increase efficiencies in digital advertising</p>
<p>DDS' iDesk integrates with DoubleClick's DFA5 ad server</p>
<p>DDS leads a consortium of vendors to develop Proposal XML, an open schema for spot TV proposals</p>
<p>iDesk digital campaign management system rolls out in US and UK</p>
<h2>2009</h2>
<p>DDS and NCC revolutionize the cable industry with seamless electronic order processing</p>
<p>Digital conversion is complete. As of June 12, all TV broadcasts in the US are digital</p>
<p>Electronic proposal management between agencies and sites debuts in iDesk</p>
<p>Twitter and Facebook most popular social networking sites</p>
<p>Grey selects Donovan Data Systems' BrandOcean workflow management tool to manage its business</p>
<p>Coca-Cola changes its methodology for paying agencies to value-based compensation</p>
<p>DDS' iDesk integrates with DoubleClick's DFA6 ad server</p>
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